Resources

Boomerang Hiring: How to Manage Staffing During Economic Upheaval (Webinar with Home Care Pulse)

CareerPlug and Home Care Pulse have teamed up to take a deep dive into the current hiring landscape for the home care industry in the era of COVID-19. 

In this webinar recorded in May 2020, Todd Austin (COO of Home Care Pulse), Clint Smith (Founder & President of CareerPlug), and Natalie Morgan (Director of HR at CareerPlug) present their insights on the current hiring landscape for the home care industry, as well as a case for why home care agencies should look to boomerang hiring as a recruitment strategy.

Below are a few key highlights from the webinar.

How is home care doing and what does the landscape look like?

“Everybody’s probably experiencing some sort of decrease in applicants [… and] there is a decrease in the job pool. I think we all thought, ‘Hey, unemployment goes up, my job pool gets larger — that’s not necessarily the case right now in different pockets. So it’s important to understand that there is a decrease in caregiver jobs and applicants that you’re seeing and this is where boomerang hiring comes into place as a great practice to use.” — Todd Austin

How long has it taken to return to pre-COVID levels of billable hours?

“What you’re seeing is essentially the majority of home care agencies (53%) have said that they’ve returned back. 47% said they haven’t returned back to pre-COVID-19 hours. So we are starting to see that come back. […] Inquiry calls for new services has skyrocketed. So are you ready to take on all of these clients? Do you have caregivers to fill the shifts? What does your bench look like? How can you fill these as they start to come back to pre-COVID-19 [levels], even beyond, because the growth is there and it’s going to be exciting.” — Todd Austin

What are the benefits of boomerang hiring?

“Your people are your biggest growth constraint to your business. If you’re able to hire effectively and really stay staffed, then the growth potential for your business is unlimited. Boomerang hiring is not going to solve all of your problems but it could be a nice meaningful slice of the pie that makes up [your hiring pool]. With boomerang hiring, you should be able to reduce your time to hire, get a faster ramp time, and fewer surprises. So really what you’re talking about here is someone who’s already a proven entity and being able to stay in touch with them and bring them back in and get them out into production very quickly.” — Clint Smith

Take action

Boomerang hiring is just one part of a successful hiring strategy. Luckily, the hiring experts at CareerPlug can help you figure out the rest. Click here to request a personalized CareerPlug demo.

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Nicolle Gatlin

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Kacie was born and raised in Houston, Texas, and graduated from The University of Texas at Austin in 2012 with a degree in Anthropology.

Kacie joined CareerPlug as an intern while still in college in 2012. Post-graduation, she joined the CareerPlug team full-time as a Talent Specialist on the Recruitment Services side of the business, eventually working her way up to be the Recruitment Services Manager. From there, she learned her passion for the internal processes of what makes the business tick and explored other roles at the company, including Internal Support, Implementation, and Quality Management, before eventually finding her home in Design. She is now building a Creative Design branch off of the Marketing team.

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Native to Texas, Jenny graduated from the University of Texas at Austin in 2004 and joined CareerPlug in 2017. She retired her first career path as a Registered Dietitian after 10 years, and has found her true belonging in business operations.

As CareerPlug’s President, Jenny leads all teams to an aligned effort toward achieving our vision. She works to build healthy and scalable internal systems to equip and empower the CareerPlug teams to bring their best for our clients. She loves contributing new ideas and rethinking the status quo. Jenny really connects with the company’s core values, but especially with our intent to “Keep Growing.”

In her non-work life, Jenny enjoys time with her family, playing drums and performing with the Austin Samba School, and finding excuses to be on the lake.

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Chris accidentally started a 20-year career in franchising when he was 18 years old and took a job painting houses for College Pro Painters. That job turned into the ownership of his first franchise (a house painting franchise). While at Monmouth College in IL, he operated his business, played on the varsity football team, and studied to become a teacher.

The taste of entrepreneurship and desire to coach others led Chris deeper into franchising, working with a few franchise brands helping them grow their businesses. He lived in the Chicagoland area his entire life until recently moving his family to Austin, TX.

In his free time Chris coaches youth sports, especially youth football, and spends as much time as he can with his wife and 2 children.

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Originally from small town in central Texas, Ashley Johnson graduated from Texas State University in 2013 with a degree in Business Administration. She was hired by CareerPlug as a Talent Specialist in 2014, and moved up to ultimately lead the Recruitment Services team. From there, she pivoted to Implementation, and is now the Implementation Manager.

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After graduating from the University of Florida, Clint worked in investment banking and strategic marketing; both experiences influenced the development of CareerPlug. He also spent a year away from the business world teaching 5th grade in Boulder.

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