Today, one out of every five Americans pays for a gym membership and across the country, new fitness centers and boutique fitness studios are cropping up to keep up with the demand for staying fit. As many of these gyms are part of larger franchisees, new franchisee owners and entrepreneurs must learn how to operate their business in a highly competitive industry.
Being able to compete in the fitness world and offer premier service means employing the right people. This makes the hiring process one of the most important areas for club owners and their managers. CareerPlug works with over 4,000 fitness and health clubs and from experience we’ve learned that the hiring process is not solely about the strongest resume. It’s about the questions you ask a candidate during the process.
Asking the Right Questions
Questions relating to communication, listening skills, and an applicant’s general attitude are more appropriate for an in-person interview, but there are certainly insights you can gain during the application process by asking specific screening questions.
For example, if you are hiring for a Personal Trainer position, you would want to know more details regarding the candidate’s experience level and education. Are they a certified in CPR/AED? Do they have a personal training certification? How many years of experience do they have?
These questions can all be asked by clients at the beginning of the process by using the prescreen functionality within CareerPlug. While receiving information upfront is great, it’s only half of the race. In an industry booming with new clubs and facilities, a truly qualified applicant has plenty of opportunity for employment. Applying to several gyms is the norm and applicants have the power to choose a position based on fit, rather than necessity. As a hiring manager, following up with quality applicants right away is critical and ensures you are not letting those star candidates slip through your fingers.
CareerPlug helps you follow up with your quality applicants promptly and make better hiring decisions with our Fast Track program. Using Fast Track gives you the ability to quickly identify quality applicants who fit your specified ideal criteria. For example, one of our Planet Fitness groups in Michigan was looking for a Fitness Trainer who was certified, had their CPR/AED certification, and had at least 1 year of experience. Using the Fast Track feature, they were able to select the ideal answers as Fast Track and were notified in real time as Fast Track applicants applied.
Contacting your quality applicants faster and starting the hiring process sooner could prevent you losing them to a competitor and ensure your fitness franchise continues to win.
Ready to Start Identifying Qualified Applicants?
Contact us today to schedule a free demo!