Chick-fil-A Case Study: A Recipe for Hiring Success

Walk into any Chick-fil-A location and you will enjoy not only a delicious chicken sandwich, but an unrivaled customer service experience.  How has Chick-fil-A created such an enduring culture of service? By focusing on their people.

With this philosophy in mind, it’s not surprising that operators across the country utilize an ATS to help them develop a successful hiring process.

CareerPlug’s partnership with Chick-fil-A began with a single operator: Rally DeLeon of Chick-fil-A North Hills. DeLeon’s location received plenty of applications from walk-ins and employee referrals, but he was looking for a way to cast a larger net into the applicant pool and find quality applicants faster. CareerPlug would provide a single system for all applicants – no matter the source – and a consistent process that would lead to better hiring decisions.

Partnership Goal: to make long-term hires by building an employment brand and a consistent process for attracting, screening, and identifying the highest quality applicants.

  • Build an employment brand
  • Quickly identify top applicants
  • Create a consistent process

The Ingredient List for Making Better Hires

Our relationship started with the creation of a consistent employment brand. Without a centralized application and tracking system, creating a uniform experience for multiple sources of applicants is difficult. With CareerPlug, Chick-fil-A North Hills is now able to showcase their career opportunities and highlight core values, benefits, and their location’s culture on a customizable Careers Page. This allows them to automatically make a great first impression for potential applicants. And whether an applicant is coming from the job boards or accessing the link from a sign at the store, they land on the same application.

As stated previously, finding applicants isn’t difficult for Chick-fil-A North Hills. They have a great reputation in the community and a successful employee referral program. CareerPlug gives them a way to efficiently screen the large applicant pool and narrow it down to the quality applicants worth interviewing. They screen applicants by asking questions about previous experience, availability, and personality and then Fast Track these quality applicants to contact them before competitors.

Once applicants are in the interview stage, DeLeon uses the Chick-fil-A core values to develop interview standards and guides to evaluate not only a candidate’s ability to complete the day-to-day tasks of the position but to evaluate their culture fit. He is an avid user of the personality and intellect assessments CareerPlug provides to let you benchmark your top performers and evaluate candidates consistently.

As an operator, DeLeon has an investment in the hiring process. He knows what it takes to be in each position and because of this, has developed an intense recruitment and training program for team members. These are the people who interact with your customers on a daily basis and are the ambassadors of your brand. Making a bad hire can affect your business’ reputation taking the time to build a consistent process for attracting, and screening applicants is worth it.

Since partnering with CareerPlug, DeLeon has interviewed hundreds of applicants and grown his team. With a centralized platform, he is able to scale consistently and continuously make better hires.  

More and more Chick-fil-A operators and managers began to work with us to improve their hiring process. They’ve quickly realized that advertising openings with “Now Hiring” signs and utilizing open interviews as the only step in the hiring process resulted in poor hiring decisions. Building a strong employment brand and instituting an effective hiring practice is a true investment in the long term growth of your restaurant.

For more information on how CareerPlug makes hiring easier, contact us or request a demo today!

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Kacie was born and raised in Houston, Texas, and graduated from The University of Texas at Austin in 2012 with a degree in Anthropology.

Kacie joined CareerPlug as an intern while still in college in 2012. Post-graduation, she joined the CareerPlug team full-time as a Talent Specialist on the Recruitment Services side of the business, eventually working her way up to be the Recruitment Services Manager. From there, she learned her passion for the internal processes of what makes the business tick and explored other roles at the company, including Internal Support, Implementation, and Quality Management, before eventually finding her home in Design. She is now building a Creative Design branch off of the Marketing team.

Outside of work, you can find Kacie walking her dogs Bixby & Bean along Buffalo Bayou, hanging out with friends (and their pets), and tending to her 40+ house plants.

Jenny Leman


Native to Texas, Jenny graduated from the University of Texas at Austin in 2004 and joined CareerPlug in 2017. She retired her first career path as a Registered Dietitian after 10 years, and has found her true belonging in business operations.

As CareerPlug’s President, Jenny leads all teams to an aligned effort toward achieving our vision. She works to build healthy and scalable internal systems to equip and empower the CareerPlug teams to bring their best for our clients. She loves contributing new ideas and rethinking the status quo. Jenny really connects with the company’s core values, but especially with our intent to “Keep Growing.”

In her non-work life, Jenny enjoys time with her family, playing drums and performing with the Austin Samba School, and finding excuses to be on the lake.

Chris Igou

Vice President of Sales

Chris accidentally started a 20-year career in franchising when he was 18 years old and took a job painting houses for College Pro Painters. That job turned into the ownership of his first franchise (a house painting franchise). While at Monmouth College in IL, he operated his business, played on the varsity football team, and studied to become a teacher.

The taste of entrepreneurship and desire to coach others led Chris deeper into franchising, working with a few franchise brands helping them grow their businesses. He lived in the Chicagoland area his entire life until recently moving his family to Austin, TX.

In his free time Chris coaches youth sports, especially youth football, and spends as much time as he can with his wife and 2 children.

Andrew Robinson III

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Natalie Morgan

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Ashley Johnson

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Originally from small town in central Texas, Ashley Johnson graduated from Texas State University in 2013 with a degree in Business Administration. She was hired by CareerPlug as a Talent Specialist in 2014, and moved up to ultimately lead the Recruitment Services team. From there, she pivoted to Implementation, and is now the Implementation Manager.

As the Implementation Manager, Ashley and 3 direct reports function as a transition between Sales and Partner Success in helping our clients get set up and established in our software. She spends her free time raising her 2 dogs, playing cornhole, and perfecting the art of charcuterie.

Tulay Solak

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Use our templates to create an attractive careers page and job posting. Then promote it through our job board partners, as well as directly with your employees, customers, and social network.



Use our notifications and automations to be the first to respond to qualified applicants. Send texts and emails from directly from CareerPlug to convert applicants to scheduled interviews.



Use our prescreen questions and assessments to identify the best applicants. Then use our interview questions and scorecards to evaluate for the right things consistently.



Once you think you have found the right person, use our reference and background check resources to verify them. Then, send an electronic offer letter from CareerPlug to close the deal!



Hiring is hard, but partnering with us makes it easier. From posting jobs to scheduling interviews, CareerPlug allows you to automate certain parts of the process to improve your results and save you time.


Polly Schandorf

Engineering Manager

Joe Lepis

Engineering Manager

Clint Smith

Founder & CEO

Clint founded CareerPlug in 2007 with the simple idea that there was a better way to help employers connect with quality applicants. Today Clint works every day to fulfill CareerPlug’s mission: Make Hiring Easier. Leading by example, Clint loves spending his time developing new ideas and teaching others.

After graduating from the University of Florida, Clint worked in investment banking and strategic marketing; both experiences influenced the development of CareerPlug. He also spent a year away from the business world teaching 5th grade in Boulder.

Clint is passionate about helping others succeed and is involved in numerous mentoring programs. He and his wife, Sarah, are also foster parents. Clint enjoys family time, beach volleyball, and outdoor adventures.