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CareerPlug Microsites Optimize Job Postings

February 26th, 2010 by Hillary

I recently came across an article on the CareerBuilder blog titled, “7 steps to Must-Read Job Postings.” Job Postings are often the first time a candidate will get a good look at your company. That means your job posting can also be your first impression! CareerPlug’s employer-branded microsite recruiting campaigns will leave a great impression with top candidates. I’ll break down some of the steps CareerBuilder lists and show you how CareerPlug’s model
is a sure bet!

2. Don’t Be Shy About Showing Off the Goods
You have four day work weeks? The top selling agent of the year gets a new car? We can understand you don’t want to brag too much about your company’s exciting opportunities, but let us! As a third party to the candidate-employer dynamic, we have no problem highlighting the coolest parts of your open position on the microsite. Sometimes something as trivial as a company dodge ball team can attract top-notch sales professionals. Let us brag for you; you leave a great first impression and we can get qualified candidates excited about your position!

4. Don’t be Vague
This one is two-fold with CareerPlug. First, we help to create a microsite that answers all the important questions about each position. Having qualifications, responsibilities, salary and benefits included in the microsite is a great way to grab quality candidates and weed out professionals who don’t fit the position. But, even with the best job postings, unwanted candidates will surely sneak by. This is why CareerPlug suggests specificity! We can look deeper into each candidate and further weed out candidates based on what each employer is looking for. By being specific about your position with CareerPlug, we can be sure we only send exactly what you want.

7. Double dip
CareerPlug really takes care of this for our clients. No need to worry about posting a job in a million places just to find the right candidate. CareerPlug’s high-volume recruiting campaigns will find all the top candidates across multiple recruiting resources – saving you both time and money.


How CareerPlug Can Boost Your Company’s Revenue

January 22nd, 2010 by Hillary

In hisĀ Jan 22 post, Lou Adler from ere.net discusses both the financial gain of hiring A-level talent and the difficulty in finding A-Level talent.

Indeed, finding A-level talent is not an easy task, but CareerPlug’s high-volume recruiting model can take that burden away. Rather than typical sales recruiting, CareerPlug sources candidates from multiple outlets. Aside from sourcing active candidate markets, CareerPlug also focuses on all the major Social Media outlets.

Using Twitter, Facebook, Myspace and especially LinkedIn, CareerPlug is able to find A-level candidates who rely more on networking to find job opportunities than job boards.

Once candidates have been sourced by the CareerPlug Talent Specialists, a targeted e-mail campaign sent out to each candidate directs them to a personalized micro-site containing their job posting. As CareerPlug already has the candidate’s resume on file, all candidates have to do is simply double check their contact information and click submit – making career transitions easier and less stressful.

Once candidates express interest, the Talent Specialist team dives significantly deeper into the resumes to confirm that the interested candidates fit not only the requirements set by our clients, but really stand out as A-Level Candidates.

If Adler’s estimation that an A-Level candidate can bring a financial gain of 10-100 times his or her salary, how much money could CareerPlug help make you?